The OBIE Awards are one of the oldest and most prestigious honors for creative excellence in advertising. The OBIE name is derived from the ancient Egyptian Obelisk, a tall stone structure that was used to publicize laws and treaties thousands of years ago. Many historians consider the obelisk as the first true form of advertising.
Sometimes a simple idea is enough to express an emotion or message. In fact, sometimes a simple idea can be worth an OBIE Award. These winning campaigns need no explanation, and that’s exactly why they are OBIE Award winners.
The 76th OBIE Awards ceremony will be held in Austin on Tuesday, May 8 during the 2018 Geopath/OAAA OOH Media Conference + Expo.