Hall Of Fame

Chick-fil-A

The humorous three-dimensional cow campaign have asked people to “eat more chicken” for over a decade. The funny taglines and whimsical visual subject matter are among the most popular and recognized billboards lining today’s highways.

The Chick-fil-A campaign was originally developed by The Richards Group in Dallas and has remained the agency of record. Both Chick-fil-A and the agency have been recognized with this award.

2006 Chick-fil-A

The funny taglines and whimsical visual subject matter are among the most popular and recognized billboards lining today’s highways.

Chick_HOF1

Chick_HOF2

(2007) (2005)

Order the 2017 OBIE Awards Book

The OBIE book is a lasting tribute to the most creative OOH campaigns of the past year. The book is a collection of all the Finalists, Silver OBIE, and Gold OBIE winners, complete with insights from the creative teams behind each campaign.

Order Now

Judges Interrogation

Platinum OBIE Award Winner - Spotify 

Gold (Experiential) - Neibolt House Experience

Gold (Non-Profit/PSA) - Irma Gives Back

Gold (Custom Installation) - Rolling Away the Tarp

Gold (Engagement) - Weed Week, Storefronts

Gold (Media) - Stranger Things 2

Gold (Entertainment) - San Diego Taco Fest

Gold (International) - Spotify

Silver Award Winners