To all of us at OAAA, Cracker Barrel Old Country Store is an American icon. The values they represent are unique in today’s world. Their use of the outdoor medium has been targeted, precise and tailored to each location. Their creative is consistent with their brand voice and has successfully welcomed travelers and neighbors alike for over 40 years. It is our pleasure to welcome one of the longest-tenured and most successful users of our medium into the OBIE Hall of Fame.
As you have invited others to do so successfully for so many years, it is now our pleasure.