OBIE Spotlight: Eddy Herty
Eddy Herty, VP & National Creative Director of OUTFRONT Studios, has a passion for connecting with audiences in every OOH campaign - from the biggest to the smallest. Watch his insights in the OBIE Spotlight and discover why brand truths are the first thing he always asks about, why he doesn't stop at elevator pitches, and how he pulls the creative rabbit out of his hat at the 11th hour.
OBIE Spotlight: All the Magical Moments Rolled into One Video
With 725+ entries, 500+ live audience members, and 350+ livestream registrants, the 80th annual OBIE Awards weren’t just groundbreaking; they were record-breaking. Relive the night’s most magical moments and see why the OBIEs have always set the standard for OOH excellence.
The 2022 OBIE Awards
The OBIE Awards are the most prestigious honors for creative excellence in out of home advertising. From eye-popping billboards to inventive transit takeovers, vibrant digital screens, and state-of-the-art augmented reality, the OBIEs prove that OOH grows every day.
While the formats may evolve, these campaigns have stirred the same emotions for centuries. OBIE is short for “obelisk,” the ancient stone pillars that grabbed attention in town squares across ancient Egypt, and are the foundation of modern advertising. As it was then, some of today’s OOH stories are simple, some are layered with complexity, but all — just for a moment — stop time for everyone who sees them.
For eight decades, the OBIEs have been synonymous with the most innovative, most breathtaking campaigns in the industry, and each year they remind us why OOH is the creatives’ favorite medium.
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