Our 2023 Judges

Gabriel Schmitt - Chief Judge

Chief Creative Officer – FCB New York

As the man behind some of marketing’s most beloved ideas, it was under Gabriel’s leadership that “Whopper Detour” became Burger King’s best digital promotion ever, taking home the coveted Cannes Lions Titanium Grand Prix. Over the course of his career, his disruptive work has been featured in The New York Times, CNN, and Fast Company, to name a few.

As Chief Creative Officer at FCB New York, Gabriel’s work played a significant role in FCB’s Network of the Year honor at the 2021 Cannes Lions Festival and runner up in 2022.

Madonna Badger

Founder & Chief Creative Officer – The Badger Agency

Dubbed the Lioness Who Roared, 30-year advertising veteran Madonna Badger launched the Badger Agency when she was just 29, working with a roster of influential clients such as P&G, OLAY, Target, and Dick’s Sporting Goods. After announcing that the agency would no longer create work that objectifies women, Badger took home Ad Age’s coveted “Small Agency of the Year” award.

Manuel Bordé

Global Chief Creative Officer – VMLY&R Commerce

Manuel Bordé owns the global creative strategy for VMLY&R COMMERCE to accelerate the delivery of creative commerce at the intersection of physical, digital, and social.  A Colombia native, Manuel’s experience spans categories and markets having worked at TBWA, DDB, and Ogilvy in MENA, Colombia, Panama, and Puerto Rico. His work has also received countless accolades, including Cannes Lions.

Marc Fenty

SVP Director of OOH – Horizon Media

An industry veteran with 15+ years of experience, Marc stewards comprehensive OOH marketing strategies for a diverse range of blue-chip and Fortune 500 clients across many categories. As co-chair and founder of the out of home industry’s diversity group, OOH United, Marc is committed to the advancement of inclusion and creating a culture built on DEI.

Dave Marsey

SVP; Media and Commerce – Allstate

Dave leads brand and performance media and lead management for Allstate. He was hired as part of the company’s Transformative Growth strategy, with a mandate to help modernize the brand through its enviable media investment and sports sponsorships, expand the direct channel through increased customer acquisition sophistication, and serve as an influence on the overall culture.

Melody Roberts

Founder and Chief Creative Officer, Out of Home Creative

Melody has dedicated her 22-year career to designing for the OOH medium. Her design agency, OOHC, serves a range of local, national, and int’l clients, including Smile Doctors, iFly, and the American Red Cross. Before launching OOHC in 2015, Melody served as the Southeast Regional Creative Director for Clear Channel, designing campaigns for United Way, the NFL, and iHeartRadio.

Grace Teng

Chief Media Officer – Zambezi

Grace has 20+ years of experience in digital and traditional media with agency and client partners, politics, sales and private equity turnaround business in NY, DC, and LA. As Partner and Chief Media Officer at Zambezi, she leverages data-driven digital background to spearhead Zambezi’s media agency, Scale by Zambezi. Clients include Google Fiber, Lexus, Goldman Sachs, Disney & Starbucks.