Chick-fil-A

The humorous three-dimensional cow campaign have asked people to “eat more chicken” for over a decade. The funny taglines and whimsical visual subject matter are among the most popular and recognized billboards lining today’s highways.

The Chick-fil-A campaign was originally developed by The Richards Group in Dallas and has remained the agency of record. Both Chick-fil-A and the agency have been recognized with this award.